Unique names are associated with powers unknown to mere humans. Their strength is in the crazy name. So the sound of Haze came to mind as in Purple Haze instead of Poison Ivy. Mary Jane also circles the comic book universe surrounded by a the female model dressed as Poison Ivy. The marijuana models reminded me of cosplay characters. The magazines after the announcement of medical marijuana in Las Vegas all had a cannabis theme, but the models had fun with theme. There are girls that started modeling with photographers so that they could be on the cover of a marijuana magazine. That fact is not unique to Las Vegas. California girls and Colorado coeds jumped at the chance to be body art models for the plants taking over the city.
Mary Jane, Poison, and Purple Haze